Salons, Stylists and Beauticians
It is common knowledge that the majority of small businesses in the hair and beauty industry are normally a one-man / woman business that is informally controlled and is mostly a hand to mouth business, with no proper buying processes, skills and knowledge to provide the service professionally. To inform, educate and provide a connection between, small business, the general public and their favorite brands. This event is used as a communication tool for people who speak the same language to engage, share industry information, share trade secrets & create relationships. What the expo aims to achieve is to provide access to industry specialists, stylists and beauticians to help with the following:
Education on treating being a stylist or beautician as a business
How to save through different buying techniques
How to cost-effectively use hair and beauty products on customers
Taking care of the customer’s needs in the long term through providing informed advice and product knowledge.
Aspiring stylists and new people in the industry to familiarize themselves with the products and learn industry trends.
Ease of access to new and upcoming products and learning about their benefits and usage
Salons, stylists and beauticians to engage with potential customers